© 2026 Carmen Hernandez

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About

I've designed software for fintech, consumer social, enterprise learning, and design tooling over the course of my ten year career. Now I run Floppy, an independent design studio, where I take web and mobile products from zero to one for startups and small teams. I also ship my own consumer apps.

Need design help? Get in touch.

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What I Work On

  • Zero to oneShip a first version of your product informed by users and improved by multiple iteration cycles.
  • Redesign & systemsUntangling products that have grown messy or never had proper design systems.
  • Strategy & AI toolingHelping you figure out what to build. And helping your team adopt AI tooling to speed run their outputs.

How We Work Together

Everything starts month to month, with a check-in before either of us commits to more.

  • Embedded design

    A few days a week inside your team helping you nail your existing timelines.

  • Founding designer (0→1)

    First designer in the building helping you ship the first version of your product, brand, and design system.

  • Interim cover

    Senior cover for three to six months while you run the permanent search.

Resume

Download resumePDF · 76 KB
  1. Floppy — Independent Design Studio

    2026 — Present

    Fractional Design Lead

    Shipping independent iOS apps, and working with startups and small businesses on zero-to-one builds, fractional design, and AI tooling for improving workflows.

  2. Freddie Social

    2023 — Present

    Founder

    Bootstrapping a queer social app and digital third space. Currently rebuilding our iOS app.

  3. OpenSea

    2022 — 2026

    Design Lead

    Designed and shipped OpenSea Pro for advanced traders, and rebuilt the design system and core product surfaces from the ground up.

  4. Gem

    2021 — 2022

    Design Lead

    Led design for multi NFT listing and purchasing flows. We were acquired by OpenSea and I joined the company as part of an acquihire.

  5. LinkedIn

    2019 — 2021

    Lead Product Designer · Staff UX Designer · Sr. UX Designer

    Led the team supporting LinkedIn Learning content creators, and built curation experiences for L&D professionals.

  6. InVision

    2018 — 2019

    Sr Product Designer

    Design lead for InVision Craft and Web Prototyping.

  7. LinkedIn

    2015 — 2018

    Sr. User Experience Designer · User Experience Designer

    Designed for Talent Solutions and Learning Enterprise — shipped Open Candidates, the redesigned Recruiter Inbox, and the Career Pages admin, then led the Learning Enterprise design team.

Get in Touch

I'm open to fractional design work and will consider a FT position for the right problem space. The fastest way to reach me is email.

Book an Intro Call
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